Taura
Taura is a new-construction community by AR Homes (Arthur Rutenberg) in Hillsborough County. The community features offering luxury homes. Contact Barrett Henry for free buyer representation and current incentive details.
Taura at a Glance
| Status | Now Selling |
| Home Types | Luxury Homes |
Amenities
About Taura
Taura is a gated luxury community in Hillsborough County built around AR Homes — Arthur Rutenberg's custom home division — which means this isn't a neighborhood where every third house looks identical. The people who land here typically want something more personal than what the volume builders offer. You'll find professionals, executives, and buyers who've done the new construction thing before and want a home that actually reflects how they live. The vibe when you drive through is quiet and deliberate — wide lots, architectural variety, and a resort-style pool and clubhouse setup that gets used without feeling like a theme park. The fitness center, tennis courts, cabanas, and walking trails round out a lifestyle package that's genuinely resort-caliber, not just a marketing checkbox. Location-wise, Hillsborough County covers a lot of ground, so exactly where Taura sits within the county matters for your daily commute and weekend routine. The county's major corridors — I-75, I-275, and the Selmon Expressway — give you reasonable access to downtown Tampa, Tampa International Airport, and the beaches depending on which side of the county you're in. South Tampa, Hyde Park, and Channelside are typically 30 to 45 minutes depending on traffic and your starting point. Brandon and Riverview are the dominant suburban hubs on the east side of Hillsborough, with Westfield Brandon, AdventHealth Brandon, and easy access to US-301 and I-75. If Taura sits in that eastern corridor, you're in a well-established part of the county with solid retail, restaurants, and healthcare infrastructure nearby. On the practical side, AR Homes operates on a semi-custom model — you're not walking into a spec home and picking paint colors. Expect a real design process with meaningful selections, which also means a longer build timeline, often 12 to 18 months depending on where you are in the production queue and your plan complexity. The gated entry adds a layer of privacy and security that buyers in this price range tend to prioritize, and the HOA covers the community amenities you'd expect at this level. Before you visit, get clarity on what the monthly dues actually include, whether there's a CDD layered on top, and what the architectural review process looks like if you want to make exterior modifications down the road. With a builder like AR Homes, the lot, plan, and elevation decisions you make upfront carry more weight than they do with production builders — so come prepared.
Barrett's Take on Taura
Here's my take on Taura — AR Homes is building here in Hillsborough County, and if you know anything about Arthur Rutenberg, you know this isn't a production builder playing dress-up with luxury finishes. These are genuine custom and semi-custom homes from a builder with 70+ years of Florida-specific experience, and that shows in how they handle things like concrete block construction, roof pitch, and the kind of details that actually matter in a state where insurance underwriters and hurricane seasons keep everyone honest. The resort-style pool, cabanas, fitness center, tennis courts, and gated entry check the right boxes for buyers who want a lock-and-leave lifestyle or simply don't want to deal with a community that feels like it was finished on a Tuesday afternoon. The trade-off with AR Homes is that you're paying for that quality — this isn't where you come to find a deal, it's where you come when you've decided what you actually want. On the negotiation side, AR Homes runs a franchise model, which means individual franchise owners have some latitude on what they'll move on — but don't expect them to discount base pricing. Where you have more leverage is on the soft costs: closing cost contributions, upgrade allowances, or occasionally a lot premium reduction if a homesite has been sitting. Corner lots and conservation or pond-facing lots at communities like this can add anywhere from $20,000 to $60,000 or more depending on the view corridor, so get that number in writing early and understand exactly what you're paying for. If there's no current incentive listed, don't assume that means the price is already as sharp as it gets — have your agent ask directly what's been offered to recent buyers, because that's the real market data. Since the exact location within Hillsborough County isn't pinned down yet, I'd want to know where in the county Taura sits before giving you specific commute times — Hillsborough is a big county, and there's a meaningful difference between being near I-75 in the New Tampa corridor versus closer to the Selmon Expressway heading into downtown, or out toward US-41 in the Riverview or Wimauma direction. What I can tell you is that AR Homes doesn't typically plant their luxury communities far from the infrastructure that supports this buyer profile, so expect reasonable access to Tampa International, MacDill AFB if that matters to you, and the broader employment base along I-275. Before you sign, confirm the HOA fee structure, whether there's a CDD layered on top of it, and what both actually cover — at this price point and amenity level, fees can run significantly higher than a basic subdivision, and you want to know that going in rather than at closing.
Barrett Henry, REALTOR®
Broker Associate at REMAX Collective · 23+ years of real estate experience
What You'll Find at Taura
Home Types Available
Premium residences featuring high-end finishes, expansive floor plans, and upgraded appointments.
Community Amenities
County
Builder
Why Buyers Choose Taura
Built by AR Homes (Arthur Rutenberg), established in 1953 — a builder with a track record Tampa Bay buyers can evaluate before signing.
Community amenities include Resort-Style Pool, Fitness Center, Clubhouse and 4 more — lifestyle perks that come with your HOA.
About AR Homes (Arthur Rutenberg)
AR Homes — now the public-facing brand for Arthur Rutenberg Homes — has been building in Florida since 1953. Arthur Rutenberg himself started in the Chicago area before moving operations to Clearwater, where he built the company into one of the most recognized names in Florida luxury construction.
Visit Taura with Barrett — Not the Sales Team
The on-site sales rep at Taura works for AR Homes (Arthur Rutenberg). They will not tell you about the lot premium you should avoid, the upgrades that do not add resale value, or the contract clauses that favor the builder. Barrett handles all of that. His representation costs you nothing — the builder pays the commission. Call (813) 692-9099 or fill out the form below.
Builders run promotions on closing costs, rate buydowns, and design center upgrades — but they change weekly. Barrett checks for you and makes sure you get every dollar available.
Explore Hillsborough County New Construction
New Construction Buyer Resources
Buying new construction is different from resale. These guides cover what you need to know before signing a builder contract.
Frequently Asked Questions About Taura
Who is the builder of Taura?
Taura is built by AR Homes (Arthur Rutenberg). AR Homes — now the public-facing brand for Arthur Rutenberg Homes — has been building in Florida since 1953. Barrett Henry provides free buyer representation so you have an agent working for you, not the builder.
What amenities does Taura offer?
Taura amenities include Resort-Style Pool, Fitness Center, Clubhouse, Walking Trails, Tennis Courts, Cabanas, Gated Entry. HOA fees cover community maintenance and amenity access.
Guides About AR Homes (Arthur Rutenberg)
In-depth guides and comparisons relevant to Taura buyers.
Hillsborough County New Construction Guide
Learn about all new-construction communities, builders, and market trends in Hillsborough County.
Last updated: July 20, 2026
Ask Barrett About Taura
Interested in Taura? Barrett will schedule a private tour, check current incentives, review the builder's contract, and negotiate on your behalf. Free to you.